TITLE or blog name, description (meta description), page structure & navigation, and unique & fresh (fresh) content are the most important elements in the basics of SEO to increase the number of blog readers.
Google Guide SEO Basics To Increase Blog Visitors
Now there are so many blog tips shared by bloggers. You do not trust and use it for granted, before reading and understanding the Google Basics of this Google Guide.

Understanding SEO
SEO stands for Search Engine Optimization or search engine optimization so that blogs or websites are easily traversed, indexed and get top rankings on search results pages.

Wikipedia Indonesia termed it with search engine optimization. SEO is a series of systematic processes to increase the volume and quality of traffic through search engines by utilizing the work mechanism or algorithm of the search engine.

The purpose of SEO is to place a website at the top position, or at least the first page of search results based on certain keywords targeted. Logically, websites that occupy the top positions in search results have a greater chance of getting visitors.

The application of SEO in blogging requires considerable understanding and "patience". However, believe me, the essence of all SEO tricks and tips is the content of a good (quality) blog because content will always be king (content will always be king)!

Let's look at the following basics of SEO that show content is king, which determines the increasing number of blog visitors.

Google Guide SEO Basics
This blog optimization guide is crisscrossed, indexed, and rated well by Google as well as a way to adapt to Google's Algorithm that keeps on updating.

The various types of systems that Google applies to index and rank blogs focus on content (content, posts) and links (links). The higher the quality of a post, the higher the ranking on the search results page.

Here are the Google standards that we must implement to produce quality content that has an impact on the number of visitors / readers.

1. Title of the Page
Page Title. The page title is the writing title, post, article title. If the web page contains blogging tips, for example, then make sure the title contains the word Blogging Tips.

Describe page content accurately! Title selector related to content. Avoid the title of your blog page in the form of "Untitled" or "No Title".

2. Unique titles for each page
Each of your pages should ideally have a unique title tag, different from other posts. Unique titles will help Google to know the difference between these pages and other pages on the blog.

3. Create a short but descriptive title
The title should be short and informative. If the title is too long, Google will only display a portion of it on the search results page. Include keywords in the title.

4. Use the "description" meta tag
The description Meta tag gives Google and other search engines a summary of the content of a page.

Page description meta tags can be either sentences or two paragraphs or short paragraphs, while the page title can be a number of words or phrases.

The description Meta tag is important because Google might use it as a snippet for your page. We say "maybe" because Google can choose to use relevant sections of your page's text that are visible if the match with the user's query is very good.

5. Custom Permalink
Permalink automatically refers to the page title (writing title), but can be optimized by summarizing it and removing words that are in the stop words category.

The five basic Google guidelines above are only related to the title and permalink. There are still many others. The complete Getting Started Search Engine Optimization Guide can be seen in the SEO Starter Guide.

Application of SEO Basics
The basics of search engine optimization from Google above are then described in more detail and practice by SEO experts, such as on the SEL page and MOZ.

The following points are the most important seo factors that should not be ignored.

1. Use SEO Friendly Templates
SEO Friendly templates are themes, designs, or blog displays that are lightweight, fast, mobile friendly (responsive mobile-friendly), with well-structured data content.

2. Use of Keywords
Note how to use or write keywords in writing articles.

In using keywords (keywords) known the terms "keyword density" (keyword density) and "keyword stuffing" (keyword stuffing).

Keywords should be entered in the title, the beginning of the writing, in the middle of the article, and at the end. However, the density is not more than 3% of the number of words in the written text. If it's excessive in repeating keywords, then it includes stuffing keywords that bear fruit Google penalties.

3. Link to another post.
Internal Links. If in your post it is related to other posts that you have written, link one post with another using the same keyword.

4. Write quality articles.
Quality articles or content are unique, original, complete, in-depth, detailed, and no less than 800 words.

However, even short writing is of high quality if unique, rare, or not yet written by other bloggers. Write down experiences, feelings, and things that are relevant to the interests and topics that you master.

5. Complete the article with pictures and videos.
Use media in articles (videos, images, infographics, maps, charts, etc.). Images, videos, tables, charts, infographics, maps and others that can enrich and add to an informative article should be included in the article.

This will affect reader satisfaction, when we present information that is needed.

The more complete information we present, then Google will detect that the article is a quality article.

6. Optimize SEO Images
Fill the Alt Attribute in Image (Image). The use of images or images in an article is very important, this is used to support the explanation of the article.

Image file names also affect SEO. Google cannot read and translate image files. What Google reads from the image file is the "alt" attribute and file name.
  1. This attribute is responsible for explaining the meaning of the image file to Google robots that do crawling.
  2. Google in detail provides an explanation of this image optimization.
  3. Give a descriptive file name and description of the alt attribute for the image.
  4. The "alt" attribute allows you to specify alternative text for images if the original text cannot be displayed for several reasons.
  5. Illustration that shows the benefits of good alternative text for an image.
  6. Optimizing image file names and alt text will make it easier for Google to understand your images better.
Use short but descriptive file names and alt text

Avoid using generic file names like "image1.jpg", "pic.gif", "1.jpg".

7. Meta Title Tags SEO Friendly
Use search engine friendly meta title tags by making sure there is code like this at the top of your template code.
<b: if cond = 'data: blog.pageName == & quot; & quot;'>
<title> <data: blog.title /> </ title>
<b: else />
<title> <data: blog.pageName /> | <data: blog.title /> </ title>
</ b: if>
Tempate the default blog the new blogger uses this standard meta title:
<title> <data: blog.pagetitle /> </ title>
Delete and replace the code with the seo meta title tags above,Thus the basics of SEO to get and increase blog visitors.