How to Make AdMob Ads with Google

How to Make AdMob Ads with Google - With the development of the internet network, there are many ways you can make money on the internet. One of them is through advertising. Advertising is an easy and effective way to make money. How to Make AdMob Ads with Google - Now, you can also get money through advertisements on the app! Well, Google already has a product that can help you, namely Google AdMob.

Google AdMob provides special technology to help you make money from mobile application advertisements. For this, you no longer need to rely on advertising tools or other advertising resources to make marketing your application. Before we discuss Google AdMob, let's discuss first what is mobile advertising.
How to Make AdMob Ads with Google
What is Mobile Advertising?
What is Mobile Advertising
Mobile advertising is a type of advertisement displayed via smartphones and tablets. These advertisements can be shown in 3 different ways. The 3 ways are:
  1. SMS. You may be familiar with this type of mobile advertising. SMS is one way to advertise a business directly to customers by sending information directly to their mobile phones.
  2. Native Ads. Native ads are types of ads that are on a website or application where they are displayed so that they look like parts of a website or application. Ads like this are usually made so that the user experience of the user is still interesting.
  3. Interstitial Ads. Interstitial ads are full screen ad formats that fill the application screen and appear at application transition points such as when you want to visit a new page. Users have the choice to skip the ad if they want. This is one of the most effective types of mobile advertising.
Maybe you are interested in doing mobile advertising. But how? Don't worry because there is one easy way, namely through Google AdMob.

What is Google AdMob
What is Google AdMob
AdMob is Google's advertising platform that is used to monetize mobile applications. With Google AdMob, developers can promote their applications through in-app advertisements, monetize their applications by allowing in-app advertising and providing them insight through Google Analytics. 

The AdMob name itself is a combination of "Advertising" and "Mobile". With AdMob, you can create ads for various types of mobile platforms such as Android, Windows, iOS, and WebOS. AdMob is one of the largest mobile advertising companies in the world, each month serving more than 40 million mobile ads in the form of banners or text installed on various types of platforms such as websites and mobile applications. 

The AdMob account connects with your AdWords account so you can distribute ads for Android or gaming applications. By connecting AdMob to AdWords, someone can create an application installation campaign so that more applications are downloaded. With AdWords, you can use custom targeting keywords and ads based on application IDs and other information. 

One of the unique features of the mobile advertising platform is AdMob Mediation which allows for the creation of internal ad campaigns, campaigns that display ads to applications for free. One can easily evaluate the performance of a campaign via conversion tracking. 

Because the system is fully integrated with Google Analytics, you can access all of the metrics and dimensions and that are important for the application, namely user engagement, user acquisition, revenue, screen views, sessions, screen size, app version, and others. In addition, someone can segment the audience to find out how a user uses the application. AdMob can help developers create applications that support mobile advertising and provide new income for them.

Google AdMob features
AdMob has a built-in mechanism, which allows developers to display "internal advertisements" by promoting portfolios of other applications for free. This framework can also be used for direct offers, making it possible to make ad agreements that are negotiated directly with advertisers. Another AdMob feature is Mediation, a technology that can help applications to maximize the number of ads that will be displayed in the application and help increase your income. Through mediation, you can integrate around 40 different cellular ad networks and will even be involved in mediating software development for certain networks. With mediation, the application can be integrated directly with other ad networks that allow automatic CPM updates. When it comes to monetization, AdMob is a useful tool because it provides all the features needed. In addition to the features mentioned above, AdMob also has three other interesting features: 

1. AdMob In-App Purchase House Ads. This new format can really change the way people think about monetization strategies in in-app purchases. This format can be used to create advertisements according to items that will be promoted for sale to users. AdMob can display regular advertisements. With regular advertising can attract the attention of big business people who want to put their ads. 

2. Audience Builder. is a powerful feature that can help you create an audience list based on the way people use the application and make the user experience in accordance with the wishes of users in two weeks. Import the list of audiences to Google AdWords and then display ads according to the list to find out users when they are on another application or website. 

3. AdMob Native Ads. Participating developers can also display the original advertisement in the application and adjust it to fit the application interface. With native ads, you can make the user experience more attractive to your application users.

How to use AdMob
How to use AdMob
How? Are you interested in using AdMob? Let's follow the steps below to get started. 
Sign in to your AdMob account by accessing the address https://apps.admob.com/
  1. Click "Monetize New App"
  2. Give the application name and fill in the platform details then click "Add App"
  3. Select an application to monetize by choosing one of these 3 methods:
  4. Search for your Apps. Look for your application on Google Play, then you click + Select to select the application you want.
  5. Add your App manually. If your application has not been published or launched, you can enter the name and platform, then you click + Select to add the App manually.
  6. Select from Apps you have added. In the list of apps that are already in your AdMob account, you click + Select to select the application you want.
  7. To create an ad, you select one of the ad formats and enter the relevant data for banner or interstitial ads.
  8. Click the "Save" button.
You don't forget to save the Ad Unit ID. That will be useful later for your coding needs.

After that, try reviewing the on-screen instructions so that you learn how to best implement your ad in your application. Your application will not display ads until you include the Ad Unit ID in coding your application.

Conclusion
For mobile developers, Google AdMob will greatly help you monetize your application through advertisements. Especially on the Android platform. With the Google AdMob framework, you will get various benefits. With features, Google AdMob that helps you to advertise and is easier to earn from the internet. Hopefully this article helps you
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